Saturday, 1 July 2017

Mike Caren Weighs In

From: Mike Caren
To: Bob Lefsetz
Re: Re-Why Rock Died

Steve is right. Imagine most bands breaking now should be 16 to 30 years old. Think about their formative music years (when they would have been 12 years old to 16 years old) based on this calendar of recording and distribution tools below.

Protools 5 and the Digi 01 (low cost I/O) 1999
Ableton Live 2001
Myspace 2003
Youtube 2005
Soundcloud 2008
Ipad 2010

If you're 20 now, you were 12 in 2005. You could basically learn and record by yourself in Ableton, Garageband, Logic, protools etc and release it same day on Myspace/Youtube. You didn't need to be good enough to play live or find 3 other players and get access to a studio where you could track drums. Human nature will always lead to the most direct route to progress. Learning the guitar and keeping a band together is a niche now when you're competing with gaming and other more instantly gratifying composing and recording options.

Hopefully people miss the magic that's in the guitar and it comes back in the way vinyl or organic synths are. It just won't come back or be used in the same way. Only constant is change.


From: Bob Lefsetz
To: Mike Caren
Re: Re-Why Rock Died

I always think of you re this, telling me your kid knew how to use an iPad and that would be his instrument in the future!


From: Mike Caren
To: Bob Lefsetz
Re: Re-Why Rock Died

Bob- I've realized its not going to be the iPad- they're going to do it all with the voice. The screen is going to be secondary in 10 years. "Siri, I want the drums to like this 'boom boom bop, boom ba doom boom bop.' Make it sound like the drums from 'when the levee breaks.' Now give me a guitar riff that goes 'chaka chaka chaka…' use the tone from XYZ."

I'm not saying the above is going to be pro in 10 years, maybe that's 20 years, but that's how it will be some day. Voice is going to be more efficient than having to figure out and hand/eye coordination on an instrument for most people. My kids don't even know what Apple music is. They ask me to tell Siri to play Shawn Mendes or yell commands to Echo. It's so normal to them. And I watch producers tell the musicians (mostly 30+) at studio sessions what to play and they're just humming and describing what they want. It's going to be the natural progression.

Going to be an interesting future!


From: Mike Caren
To: Bob Lefsetz
Re: Re-Why Rock Died

You might enjoy this. He is a real musician's musician though: https://www.youtube.com/watch?v=DbeMgxweooc



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