Ursus Magana and Raf Luzy are two of the three principals at 25/7 Media, which represents 58 acts and has 27 employees. Ursus was profiled in the "Wired" article entitled: "Watch This Guy Work, and You'll Finally Understand the TikTok Era." These two are experts in social media, in breaking acts, you'll want to listen, definitely.
https://www.iheart.com/podcast/1119-the-bob-lefsetz-podcast-30806836/episode/ursus-magana-and-raf-luzy-133651578/
https://podcasts.apple.com/us/podcast/ursus-magana-and-raf-luzy/id1316200737?i=1000637796893
https://open.spotify.com/episode/1ZU6TFeoBGuO98SoPlHjSw?si=nE4DEOe7Tu6clv41QlI_RA
https://music.amazon.com/podcasts/9ff4fb19-54d4-41ae-ae7a-8a6f8d3dafa8/episodes/07bf4689-8ad5-4f74-b265-89ece6698294/the-bob-lefsetz-podcast-ursus-magana-and-raf-luzy
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